In an earlier post I discussed the story of the missing Holiday Jingles cookies. As I have said, a regional brand here in the Midwest called Salerno made these incredible Christmas cookies when I was growing up. Years ago they were bought out by Keebler. Down the road Keebler sold them. Of all the Salerno cookies, the only one that Keebler held onto was Holiday Jingles. Interestingly they did not actually keep the recipe, just the name. More interested, I guess, in the marketing than the actual product. Today, Salerno markets the same recipe as Santa's Favorites and Keebler puts out Keebler Jingles.
TODAY I was shopping for boots at Target and, low and behold, they were carrying both brands. I have just completed the taste test and I have some bad, real bad, news for those of you who can get the Keebler one...
They suck. This has nothing to do with my childhood memories, just my honest review, worst cookie ever! When I was a kid we made ornaments out of dough that were not for eating, just for looking, but kids being kids, we always made each other eat one. That's exactly what these Keebler crap sticks taste like.
My advice, if you have moved away and cannot get the Salerno Santa's Favorites, beg a family member or friend to send you some, they can find them at Target.
This is wonderful news. I grew up in the midwest and loved these cookies growing up. My family had omved to FL and I to GA. After years without these cookies I was so excited to have found Keebler Jingles. Ever since I told my family they have been bugging me to bring some down when I go for Christmas. I can't find them anywhere now, every store has sold out. I'm so glad to know the real recipe can be found at Target. I thought they tasted a bit off when I ate them.
Posted by: Betsy | 14 December 2009 at 12:00 PM